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You’re an expert in your field, dedicated to making positive change. So are we.
The minute you think you’ve figured out your digital strategy, the landscape has shifted. It’s enough to make you want to shove the whole topic to the bottom of your priority list — but the issues bubble back up at the next board meeting or annual review. “Is our website generating leads?” “Who’s in charge of SEO?” “Do we need TikTok?” “What’s our paid media strategy?”