The Update Company
Online Marketing. Simplified.

The Update Company provides straightforward solutions to businesses looking to establish an online marketing presence, or to make the most of their web and social media investment.


Online Marketing Strategy

Building a comprehensive strategy allows you to reach your audience whatever your budget.

Web Design & Development

Custom designed, content focused, responsive websites that help you reach your marketing goals.

Social Media Marketing

Engage your customers, increase your online reach and build brand loyalty using social media.

Email Marketing

Build your subscriber list, create content, send emails and measure the impact of reaching the right people.

Community Management

Updates and posts to your online community can be time consuming. Let us handle that.

Search Engine Optimization

Increase your website traffic by leveraging today's best SEO practices to improve your rankings.


Sell your products online and integrate with your retail POS systems. We are official Shopify Partners and deliver beautiful, seamless online stores.

Online Bookings

Sell spaces on your tours, book rooms or rent equipment. Online booking solutions are challenging, until you work with us.

Interactive Mapping

Integrate the power of Google Maps into your site for directory listings, locations, directions and more. We are experts in the Google Maps code and systems and can link your site with powerful GIS data.
Meet the Team
  • Claire Guiot

    Claire hails from Europe where she studied Fine Arts and Product Design in France, Italy and England. She has over 15 years experience creating results-oriented design solutions for print and web, with many years spent working in post-secondary education. Claire has lived in the Valley since 2006 and, when at home, she can often be found in her garden by the river with kids and dogs running riot.

    Connect With Claire on LinkedIn

  • Craig van der Merwe
    Creative Director

    Craig escaped from Vancouver more than a decade ago and brings a wealth of technology and marketing experience to the team. His attention to detail makes him responsible for creative and quality control at The Update Company.

    Connect With Craig on LinkedIn

  • Emily Kendy
    Project Manager

    Emily recently moved to the Island from Vancouver, where she studied Journalism and worked as a freelance writer before moving into web. She has since helped to develop, manage and write for a variety of websites in Canada and the US. In her spare time she is a creative writer, and the go-to Facebook Guru for her family.

    Connect With Emily on LinkedIn

  • Ian Quinn

    Ian grew up in Brighton, Ontario, where he played drums and read a lot of comics. After moving to Vancouver Island he completed his studies in Communication Design and Website Development at North Island College.He now resides in Black Creek with his wife Megan and cat Kodak.

    Connect With Ian on LinkedIn

  • Jennifer Rollins
    Director of Lead Generation

    Jennifer has over 20 years of experience in marketing and business development and loves helping clients bring in new leads and higher conversions. She’s worked with industries from retailers and recruitment to banking and manufacturing with target markets all over the world. Away from her laptop, you can find Jen Instagramming beautiful photos of her Vancouver Island adventures with her two young daughters.

    Connect With Jennifer on LinkedIn

  • Nick Ward
    Commercial Director

    Nick is from the UK, with a background in engineering, project and business management. Nick looks after our administration and processes, making sure our clients, and the team, know what’s to be done and what to expect. He also has some programming skills with PHP/jQuery/MySQL and more. Nick and his family got to BC from England by sailboat, and you still find the family out on the water every chance they get.

    Connect With Nick on LinkedIn

  • Sarah James
    Community Manager

    Sarah was born and raised on Quadra Island, and moved to Victoria to study Fine Arts before settling in the Comox Valley to continue her studies in Communication Design and Website Development at North Island College. Sarah’s time away from her computer is spent with friends and family, playing in the great outdoors and pursuing creative projects such as costume design.

    Connect With Sarah on LinkedIn

  • Sean Kerrigan
    Digital Marketing Specialist

    Sean brings 10 years of web design and development and Digital Marketing experience to The Update Company. When he is not in front of his computer, he can be found skiing, surfing, sailing, playing soccer, and just enjoying Vancouver Island’s astonishing beauty. He lives with his 12 year old daughter and their cat Misty.

    Connect With Sean on LinkedIn

  • Wylie Panet-Raymond
    Digital Marketing Specialist

    Wylie recently moved to the Island from Edmonton, after finishing her degree in Recreation, Sport and Tourism at the University of Alberta. With a passion for the great outdoors, she can usually be found adventuring all that the Island has to offer with her golden doodle and boyfriend or running the Campbell River Sea Walk. She looks to gain more experience in the marketing world and is excited for what the future holds with the Update team!

    Connect With Wylie on LinkedIn

Let's Get Started

Whether you need a comprehensive strategy or help with specific challenges, our team will make it happen.